Media training is essential before engaging with the media. It helps you to communicate clearly, concisely and with conviction. You will learn how to deal with difficult questions, tackle tricky journalists and avoid cunningly concealed traps. As former journalists, we can guide you through the maze.
Preparation is everything
Tell your story
A media opportunity is only an opportunity if you make it count. Don’t let it be an own-goal through lack of preparation.
Stay on message
Our customised media training helps you to stay in control of a clear and concise message, even in the most hostile environments.
Media training will boost your confidence, helping you speak clearly, convincingly and with the authenticity your customers, employees and stakeholders need to hear.
Former senior journalists
We know how media works and what works for media.
We will put you through your paces, attending to every detail.
Mastering the message
We will ensure you land your messages, with maximum credibility.
Our backgrounds mean we can prepare you for an interview in any medium.
Choose the best training for you
A speech or presentation can be a huge opportunity to tell your story, so make it count. We can prepare you with advice on content, delivery and also write your speech.
Corporate writing doesn’t need to be a jungle of undecipherable jargon. More and more companies are investing in writing training to help their employees communicate clearly, effectively and efficiently. Our writing training courses can be tailored to your needs, for large and small groups, at all levels in your organisation.
English and Dutch
We specialise in helping non-native speakers communicate more effectively in English.
We tailor our media training to your needs
Sharpen your message
Media training works best when you define the messages you want to communicate and learn how to get them across, even in the unpredictable circumstances of an interview. Our expert training ensures you leave no stone unturned.
Media role play
A critical part of a media training is role play. As former journalists, we know how to ask the most difficult and provocative questions. We tape the role play on video, so that we can analyse and fine-tune your technique, with easy-to-learn tips on how to stay on message and also optimise your non-verbal communication.
Professional media trainers
Our media trainers were once on the other side of the microphone, as senior journalists at news organisations in the UK, the Netherlands and Belgium, such as Bloomberg, Reuters, AP, Dow Jones, Het Financieele Dagblad, NRC Handelsblad, De Telegraaf and De Tijd.
Even when the microphone is off, we advise you on how to handle and engage with journalists. Is it OK to ask for a quote check? Are you ever ‘off the record’?
Location: Amsterdam, London or Brussels
We advise you to do the media training away from your office, so that you’re completely free and don’t get disturbed. We can do the training in our offices in Amsterdam, London or Brussels.
Duration: from three hours to an entire day
One hour won’t be enough to fully prepare. Effective media training needs time and practice. A private training or a training for two people can be done in three hours. If you’re considering a media training with a group of ten people, it’s better to plan an entire day.
Repetition: a few times a year
If your organisation has any ongoing risk of facing a crisis, and already has established an issues and crisis management plan, we advise you to do some media training a few times a year, to rehearse and refresh your messages and techniques.
You’ll know how to deal with difficult questions
Get in touch
Hear how Stampa can customise its media training to your needs. Send us an e-mail and we‘ll get straight back to you.